3 Chatbot Reviews For Your Company Interacting Online Why Human Interaction via Chatbots Enhances Your Customer Experience Ultimately what every website really needs is to form a strong connection with the visitors. Today, organisations spend billions of pounds driving traffic to their websites and stores, with an estimated...
If you’re a franchise looking to systemise and improve the marketing of both the brand as a whole but also the performance of the individual franchisees then this blog is for you. Your franchisees' success is ultimately what will determine your long term success. As a...
Marketing In The Construction & Building Materials Industry - 2019 - Report Introduction The goal of this white-paper (long blog), is to provide you with ideas that will dramatically increase the success of your marketing. The results that will be created if what we discuss during...
How do you actually value an organisation in 2018? Cash, PNL, balance sheet, dividend, goodwill? They all play a part but there is a much bigger factor in the mere mortal world of small businesses...
Filling a pipeline is hard fucking work. We all want more revenue. What we don’t realise is that we can’t just ‘have’ more revenue, there are 4 moving parts that we have to work on. You cannot directly affect revenue but you can directly affect the...
Using structure to create unforgettable messages I’m sure if you asked a room of a hundred people, ‘who invented the telescope’, you’d get the same answer: Galileo Galilee. Check as many GCSE physics textbooks as you like, and Galileo will be there; his name is synonymous...
Traditional marketing tactics are based on interruption. You are watching TV and you are interrupted by an advert, you visit a website and a pop-up, well pops up. You answer the phone to that private number and are inadvertent ‘cold called’ to without warning. In fact,...
Ahh, Coca-Cola. The best tasting, most refreshing, highest quality cola you can buy. At least sales would say so. In Britain alone, we spend £1.15 Billion every year on Coca-Cola. If Coke is the Neil Armstrong of the Cola industry, then Pepsi is the Buzz...